Entertainment Weekly

EW.com approached Four Kitchens to help migrate content and integrate editorial workflow onto a single, Drupal-based solution. High-level strategy on features for the new site, a partner to help the internal team leverage the Drupal platform and make it their own, a codebase that could be shared across titles, and migration of more than 20 years of content would all need to be considered for the creation of a platform that EW.com could continue to grow for years to come.

Rendering advertisements

Four Kitchens’ technology greatly increased the performance at the frontend of the site without compromising advertising needs. The new method for advertisement rendering on EW.com is now recognized as the industry-standard for online ads. New techniques render the ads on the site as quickly as possible, even finding and correcting issues with third-party advertising code on the site.

Developing a migration and transition plan

The Four Kitchens team reduced the cumbersome migration process, pared down to a manageable operational process, then transferred ownership to the internal EW.com team to take over. Four Kitchens gave the EW.com team the knowledge to fully prepare the team for launch and handle support thereafter.

Promoting “open culture” at Time Inc.

Four Kitchens shared their codebase with other brands within Time Inc., providing code, instructions, and lessons learned in order to save time and avoid wasted effort. Four Kitchens established a process that greatly reduced the onboarding time for Time Inc. team members with documentation and process optimization. Further, Four Kitchens helped EW.com pave the way for other Time Inc. publications in their move to an “innersource” Drupal ecosystem across all Time Inc. brands.